Digital marketing strategies for fashion and luxury brands  
Edited by Wilson Ozuem and Yllka Azemi 
 - Hershey, PA :  Business Science Reference,  2018. 
 - xxiii, 460 p. :  ill. ;  30 cm. 
<br/><br/> "This book focuses on qualitative discussions on issues related to digital marketing in the Luxury fashion brands. It addresses the relationship between computer-mediated marketing environments and luxury fashion brands. The advert of internet technologies along with its prototypical subsets are turning consumers to digital universe"-- 
<br/><br/><label>ISBN: </label>9781522526971 
<br/><br/><label>LCCN: </label>2017008336 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Fashion merchandising<br/>Luxury goods--Internet marketing<br/>Internet marketing
<br/><br/><label>Dewey Class. No.: </label>746.920688 DI GI