Solomon, Michael R. Marketing : real people, real choices / Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart. - 5th ed. - Upper Saddle River, NJ : Pearson Education, 2007. - p. cm. Includes bibliographical references and index. ISBN: 0132299208 (alk. paper) LCCN: 2006031160 Subjects--Topical Terms: Marketing--Vocational guidance. LC Class. No.: HF5415.35 / .S65 2007 Dewey Class. No.: 658.80023/73