Tweeting to power : the social media revolution in American politics
Jason Gainous, Kevin M. Wagner
- New York : Oxford University Press, c2014.
- xi, 190 p. : ill. ; 24 cm.
- Oxford studies in digital politics .
Includes bibliographical references and index.
Using theory and data, Gainous and Wagner illustrate how online social media is bypassing traditional media and creating new forums for the exchange of political information and campaigning.
9780199965090
Internet--Political aspects Social media--Political aspects Communication in politics--Technological innovations--United States Political participation--Technological innovations--United States