Landers, Richard N.

A step-by-step introduction to statistics for business Richard N. Landers - London : SAGE, c2019. - xxviii, 462 p. : col. ill. ; 24 cm.

With video guides to SPSS & EXCEL

Part 1 --
Descriptive Statistics --
1 The Language of Statistics --
2 Working with Numbers and Data Display --
3 Central Tendency and Variability --
4 Probability Distributions --
5 Sampling Distributions --
Part 2 --
Inferential Statistics --
6 Estimation and Confidence Intervals --
7 Hypothesis Testing --
8 z-Tests and One-Sample t-Tests --
9 Paired-and Independent-Samples t-Test --
10 Analysis of Variance (ANOVA) --
11 Chi-Squared Tests of Fit --
12 Correlation and Regression --
Part 3 --
Wrap-Up --
13 Matching Statistical Tests to Business Problems.

The essential introduction to statistics for business and economics students, this book will equip you with the knowledge and skills required to succeed in your studies and use statistics in your workplace. In a clear and engaging way, Richard Landers guides the reader through the vital role statistics play in the business decision-making process and carefully explains and demonstrates how they are applied in practice. The book covers everything from collecting data to summarising your findings and presenting them. It also revisits all the basic maths skills required to work with data and statistics effectively, with step-by-step screenshot illustrations in both Excel and SPSS.

9781473948112

2018954720


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658.4033 LA ST