Molinari, James M.
Marketing research project manual /
James M. Molinari.
- 1st ed.
- Boston, Mass. : McGraw-Hill, c2006.
- ix, 67 p. : ill ; 27 cm.
0073128880 (alk. paper)
2005041500
Marketing research--Handbooks, manuals, etc.
HF5415.2 / .M625 2006
658.8/3