Brierty, Edward G., 1925-

Business marketing / Edward G. Brierty, Robert W. Eckles, Robert R. Reeder. - 3rd ed. - Upper Saddle River, N.J. : Prentice Hall, c1998. - xx, 683 p. : ill ; 26 cm.

Rev. ed. of: Industrial marketing : analysis, planning, and control / Robert R. Reeder, Edward G. Brierty, Betty H. Reeder. 2nd ed. c1991.

Includes bibliographical references and indexes.



0137573782

97023946


Industrial marketing.

HF5415.1263 / .B75 1998

658.8