Global business
Mike W. Peng.
- 4th ed.
- Australia : South-Western: Cengage Learning c2017.
- xxii, 644 p. ; col. ill., col. maps. : 28 cm.
Includes bibliographical references and index.
What determines the success and failure of firms around the globe? The author answers from both an institutional-based view and resource-based view throughout every chapter, bringing a continuity to the learning process.