Kapferer, Jean-Noël. <br/><br/>
The luxury strategy :  break the rules of marketing to build luxury brands / 
J.N. Kapferer and V. Bastien. 
 - London ;  Philadelphia :  Kogan Page,  2009. 
 - x, 323 p. :  ill., plans ;  24 cm. 
<br/><br/>Includes bibliographical references (p. [300]-304) and index. 
<br/><br/>
<br/><br/><label>ISBN: </label>9780749454777 0749454776 
<br/><br/><label>LCCN: </label>2008034402 
<br/><br/><label>Nat. Bib. No.: </label>GBA8C6443  bnb 
<br/><br/><label>Nat. Bib. Agency Control No.: </label>014794326  Uk 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Luxuries--Marketing.<br/>Luxury goods industry.<br/>Product management.
<br/><br/><label>LC Class. No.: </label>HD9999.L852  / K37 2009 
<br/><br/><label>Dewey Class. No.: </label>658.8