00950nam a2200313 a 4500
100914s2010 enka b 001 0 eng
2010281483
GBA9B5503
bnb
015432735
Uk
9780230232501 (hbk.)
0230232507 (hbk.)
(OCoLC)ocn464586168
UKM
UKM
BTCTA
YDXCP
BWKUK
BWK
BWX
CDX
DLC
ukblcatcopy
lccopycat
HD69.B7
.L546 2010
658.5038
22
Lindemann, Jan.
The economy of brands /
Jan Lindemann.
Basingstoke ;
New York :
Palgrave Macmillan,
c2010.
ix, 184 p. :
ill ;
24 cm.
Includes bibliographical references (p. 174-179) and index.
Brand name products.
Product management.
Branding (Marketing)
20170126093649.0
22478
UOWD
REGULAR
4935
4935
0
ddc
0
658_503800000000000_LI_EC
0
6577
UOWD
UOWD
MAIN
2010-10-27
AMAUK
23.75
658.5038 LI EC
T0040300
2017-01-26
23.75
2017-01-26
REGULAR
AMAUK#026-8479690-8910741