Success secrets of the social media marketing superstars / Social media marketing superstars [edited by] Mitch Meyerson. - [Irvine, Calif.] : Entrepreneur Press, c2010. - xv, 335 p. : ill ; 23 cm.

Includes index.

Shares the secrets, strategies, tactics, and insights of twenty-four leading social media marketers, with actionable plans, case studies, and a detailed list of resources. Online marketing expert Mitch Meyerson presents you with an unmatched advantage into the world of social media - the priceless secrets, strategies, tactics and insights of more than 20 of today's social media elite. Handpicked to cover almost every aspect of social media marketing, Meyerson and this distinguished team of experts open their playbooks and teach you how to create effective social media campaigns to cut through the clutter, reach out to millions and grow your business. Features: * Proven tips and tactics from 20+ top social media marketers * The biggest mistakes businesses make with social media and how to fix them * Actionable plans for all areas including social networks, blogs, web TV and mobile marketing * Real-world case studies, best practices and proven techniques from the experts * Detailed list of resources

Adult Follett Library Resources.



9781599183770 (pbk.) 1599183773 (pbk.)

2009051392

GBB078949 bnb

015589709 Uk


Internet marketing.
Social media--Economic aspects.
Online social networks--Economic aspects.
Internet marketing.
Social media--Economic aspects.
Social networking--Economic aspects.

HF5415.1265 / .S83 2010

658.8/72