TY - BOOK AU - Dacko,Scott G. TI - The advanced dictionary of marketing: putting theory to use SN - 9780199286003 (pbk.) AV - HF5412 .D33 2008 U1 - 658.8003 22 PY - 2008/// CY - Oxford, New York PB - Oxford University Press KW - Marketing KW - Dictionaries N1 - Includes bibliographical references ER -