Consumer behaviour in Australia and New Zealand /
Consumer behaviour in Australia and New Zealand
Robert Lawson...[et al.].
- Sydney : McGraw Hill, 1996.
- xv, 776 p. : ill. ; 25 cm.
Includes bibliographical references and index. Adapted from: Consumer behavior / David L. Loudon, Albert J. Della Britta. 4th ed. New York : McGraw Hill, c1993.