McDaniel, Carl D. <br/><br/>
Marketing research :  the impact of the Internet / 
Carl McDaniel, Jr., Roger Gates. 
 - 5th ed. 
 - Minneapolis :  South Western Thomson Learning,  2002. 
 - xxxii, 682 p. :  + CD-Rom ;. 
<br/><br/> + CD-Rom. 
<br/><br/>
<br/><br/><label>ISBN: </label>0324067976 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research.