Butler, Peter. Student learning guide and workbook to accompany Marketing, 5th ed / Peter Butler and Don Bradmore. - Frenchs Forest, N.S.W. : Prentice Hall/Pearson Education Australia, 2001. - xii, 350 p. : ill. ; 26 cm. ISBN: 1740094425 AUS$34.95 Publisher. No.: Coop T45811 Subjects--Topical Terms: Marketing--Management.--AustraliaMarketing--Management.--New Zealand