UOWD Library Search for 'Provider:McGraw-Hill, and available and au:Belch, Michael A.'

Advertising and promotion : , an integrated marketing communications perspective /

By Belch, George E.. Boston, Mass. : McGraw-Hill, 2008 . xxv,838 p. : , Includes bibliographical references and index. 29 cm.. 9780071284400

Advertising and promotion : , an integrated marketing communications perspective /

By Belch, George E.. New York : McGraw-Hill Irwin, 2012 . xxxiv, 828 p. : , Includes index. 27 cm.. 9780073404868 (alk. paper) | 0073404861 (alk. paper)

Advertising and promotion : , an integrated marketing communications perspective

By Belch, George E.,. Singapore : McGraw-Hill Education, 2015 . xxxvi, 842 p. : , Includes index. 28 cm.. 978-9814575119