By Dubois, Pierre-Louis.. Houndmills, Basingstoke, Hampshire ; | New York : Palgrave Macmillan, 2007 . xiv, 466 p. : 26 cm.. 0333773195 (pbk.) | 9780333773192 (pbk.)
]]>By Jolibert, Alain.. Houndmills, Basingstoke ; | New York, NY : Palgrave Macmillan, 2012 . xx, 441 p. : , Rev. ed. of: Marketing management : a value creation process / Pierre-Louis Dubois, Alain Jolibert, Hans Mühlbacher. 2007. | Includes index. 28 cm.. 9780230240957
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