UOWD Library Search for 'Provider:Oxford University Press, and itype:3DAY and su-to:Sales promotion.'

Strategic advertising management

By Percy, Larry. Oxford (GB) : Oxford University Press, 2016 . xxiv, 429 p. : 25 cm.. 9780198703655

Strategic advertising management /

By Percy, Larry.. Oxford : Oxford University Press, 2012 . xxiii, 389 p., [20] p. of plates : , Previous ed.: 2009. 25 cm.. 9780199605583 | 0199605580