UOWD Library Search for 'Provider:Pearson, and su-to:Marketing'

Principles of marketing

By Kotler, Philip. Harlow, UK : Pearson Eductaion Limited, 2024 . 734 p. : 28 cm. . 9781292449333

Integrated advertising, promotion, and marketing communications

By Clow, Kenneth E.. Harlow : Pearson, 2021 . 508 p. : 28 cm.. 9781292411217

Marketing management

By Kotler, Philip. Boston : Pearson, 2022 . 1 v. (various pagings) : 28 cm.. 9781292405100

Principles of marketing

By Kotler, Philip. Harlow, UK : Pearson Eductaion Limited, 2021 . 734 p. : 28 cm. . 9781292341200

Marketing metrics :

By Bendle, Neil T.. Upper Saddle River (N.J.) : Pearson Education, 2020 . xv, 589 p. : 24 cm.. 9780136717133

Digital marketing :

By Chaffey, Dave. Harlow : Pearson Education, 2022 . xxvii, 702 p. : 27 cm.. 9781292400969

Marketing strategy & competitive positioning

By Hooley, Graham. Harlow : Pearson ; 2020 . xv, 569 p. : 24 cm.. 9781292276540

Digital marketing :

By Chaffey, Dave. Harlow : Pearson Education, 2019 . xxvii, 702 p. : , Previous ed. published as: Internet marketing, 2012. 27 cm.. 9781292241586

Global marketing

By Green, Mark C.. Upper Saddle River : Pearson, 2020 . 627 p. : 28 cm.. 9781292304021

Principles of marketing

By Kotler, Philip. Harlow, United Kingdom : Pearson, 2017 . xxiv, 675 p. : , Revised edition of the authors' Principles of marketing. 28 cm.. 9781292092898

Advertising & IMC :

By Moriarty, Sandra. Harlow : Pearson, 2019 . 664 p. : , Includes Internet access. Includes ebook access. Previous edition: 2015. 28 cm.. 9781292262062 | 1292262060

Supply chain management :

By Chopra, Sunil. Boston : Pearson, 2017 . xii, 514 p. : , Includes bibliographical references and index. 27 cm.. 9780134731889

Principles of marketing

By Kotler, Philip. Harlow, UK : Pearson Eductaion Limited, 2018 . 734 p. : 28 cm. . 9781292220178

Where to play :

By Gruber, Marc. Harlow : Pearson, 2017 . ix, 224 p. : 24 cm.. 9781292178929

Introduction to marketing management :

Melbourne VIC : Pearson Australia, 2016 . xxi, 692 p. : , At foot of title: University of Wollongong. 27 cm.. 9781488613869

Marketing research :

By Malhotra, Naresh K.. Upper Saddle River, NJ : Pearson/Prentice Hall, 2019 . xxvi, 856 p. : , Includes bibliographical references and index. 29 cm.. 9780134734842

Marketing management

By Kotler, Philip. Harlow : Pearson, 2016 . xxxiv, 942 p. : , Revised edition of Marketing management, 2012. 28 cm.. 9781292093239

Marketing :

By Solomon, Michael R.. Upper Saddle River, NJ : Pearson/Prentice Hall, 2018 . 594 p. : , At head of cover: "Pearson International Edition." | Includes folded 'tear-out template' which comprises study plan and world map. 28 cm.. 9781292221083

Integrated advertising, promotion, and marketing communications

By Clow, Kenneth E.. Harlow : Pearson, 2018 . 508 p. : 28 cm.. 9781292222691

Marketing strategy & competitive positioning

By Hooley, Graham. Harlow : Pearson ; 2017 . xv, 569 p. : 24 cm.. 9781292017310

Marketing research

By Burns, Alvin C.. Harlow, England : Pearson Education Limited, 2017 . 489 p. : 25 cm.. 9781292153261

Essentials of marketing research :

By Malhotra, Naresh K.. Boston : Pearson, 2015 . 407 p. : 29 cm.. 9781292060163

Essentials of services marketing /

By Wirtz, Jochen. Singapore : Pearson, 2018 . 670 p. : 29 cm.. 9781292089959

The business of tourism

By Holloway, J. Christopher. New York : Pearson Education Limited, 2016 . xviii, 783 p. : 27 cm. . 9781292063249

Marketing metrics :

By Bendle, Neil T.. Upper Saddle River (N.J.) : Pearson Education, 2016 . xv, 439 p. : 24 cm.. 9780134085968

Marketing for hospitality and tourism

By Kotler, Philip T.. Essex : Pearson, 2017 . 680 p. : 28 cm.. 9781292156156

E-commerce 2016 : , business, technology, society

By Laudon, Kenneth C.. Upper Saddle River : Pearson, 2016 . 908 p. : 24 cm.. 9781292109961

Best practice cases in branding : , lessons from the world's strongest brands

By Keller, Kevin Lane,. Upper Saddle River, NJ : Pearson/Prentice-Hall, 2008 . 382 p. : 23 cm.. 9780131888654

Global marketing

By Hollensen, Svend. . xliv, 825 p. : 27 cm.. 978-1292100111

Global marketing

By Keegan, Warren J.. Harlow, Essex : Pearson Education Limited, 2017 . 624 p . : , Global Marketing builds on the tradition and successes of previous editions. Its environmental and strategic approach outlines the major dimensions of the global business environment. In this edition, as in all previous editions, the authors’ goal has been to write a book that’s authoritative in content yet relaxed and assured in style and tone. 28 cm.. 978-1292150765

Marketing communications : , discovery, creation and conversations

By Fill, Chris. Harlow : Pearson Education, 2016 . xxxvi, 724 p. : , Cover : Hello 27 cm.. 978-1292092614

Principles of marketing

By Kotler, Philip. Boston : Pearson, 2016 . 731 p. : 28 cm.. 9781292092485

Marketing : , an introduction

By Armstrong, Gary. Boston : Pearson Education Limited, 2015 . 672 p. : 28 cm.. 9781292016788

Digital marketing :

By Chaffey, Dave. Harlow : Pearson Education, 2016 . xxvii, 702 p. : , Previous ed. published as: Internet marketing, 2012. 27 cm.. 9781292077611

Marketing for hospitality and tourism

By Kotler, Philip. Harlow : Pearson, 2014 . ii, 630 p. : 28 cm.. 978-1292020037

International marketing : , an Asia-Pacific perspective

By Fletcher, Richard,. Frenchs Fores, NSW : Pearson, 2014 . xxvi, 720 p. : 26 cm.. 9781442560833

Marketing management

By Kotler, Philip. Boston : Pearson, 2016 . 1 v. (various pagings) : 28 cm.. 9780133856460

E-Commerce 2015 : , business, technology, society

By Laudon, Kenneth C.. Harlow : Pearson Education Limited, 2015 . 912 p. : , Includes index. 21 cm.. 978-1292076317

Integrated advertising, promotion, and marketing communications

By Clow, Kenneth E.. Boston : Pearson, 2016 . 496 p. : , Includes bibliographical references and index. 28 cm.. 9781292093635

Basic marketing research : , integration of social media /

By Malhotra, Naresh K.. Boston : Pearson, 2012 . xxxii, 640 p. : 29 cm.. 9780132544481

Marketing management /

By Kotler, Philip,. Upper Saddle River, NJ. : Pearson Prentice Hall, 2014 . 714 p. ;118 various pages : , Includes bibliographical references and index. 28 cm.. 9780273753360

E-marketing

By Strauss, Judy. . 496 p. : , Includes index. 24 cm.. 9781292000411

Marketing management

By Kotler, Philip,. Upper Saddle River, NJ. : Pearson Prentice Hall, 2016 . 714 p. ;118 various pages : , Includes bibliographical references and index. 28 cm.. 9781292092621

Supply chain management :

By Chopra, Sunil. Boston : Pearson, 2016 . 528 p. : , Includes bibliographical references and index. 26 cm.. 978-1292093567

Marketing management /

By Kotler, Philip. Harlow : Pearson Education, 2012 . xxxv, 656, [94] p. : 28 cm.. 9781408252734

Marketing

By Kotler, Philip. Frenchs Forest, N.S.W. : Pearson Australia, 2013 . xxv, 715 p : , Previous ed.: 2010. | Includes index. 28 cm.. 9781442549425

Essentials of marketing /

By Brassington, Frances. Harlow : Pearson, 2013 . xvi, 608 p. : 27 cm.. 978-0273727729

Cutting-edge marketing analytics : , real world cases and data sets for hands on learning /

By Venkatesan, Rajkumar. . xix, 300 p. : 24 cm.. 9780133552522 | 0133552527

Global marketing management /

By Keegan, Warren J.. . xxii, 457p. : 26 cm.. 9780136157397 | 0136157394 (alk. paper)

Global marketing

By Hollensen, Svend. . xlv, 792 p. : 27 cm.. 9780273773160