UOWD Library

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The marketing power of emotion / John O'Shaughnessy, Nicholas Jackson O'Shaughnessy.

by O'Shaughnessy, John | O'Shaughnessy, Nicholas J, 1954-.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Oxford ; New York : Oxford University Press, c2003Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.8342 OS MA.

Strategic advertising management / Larry Percy, Richard Elliott.

by Percy, Larry | Elliott, Richard.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Oxford ; New York, N.Y. : Oxford University Press, c2005Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 659.1 PE ST.

Strategic advertising management / Larry Percy, Richard Elliott.

by Percy, Larry | Elliott, Richard H.

Edition: 3rd ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Oxford ; New York : Oxford University Press, 2009Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 659.1 PE ST.

Strategic advertising management / Larry Percy, John R. Rossiter, Richard Elliott.

by Percy, Larry | Rossiter, John R | Elliott, Richard H.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Oxford ; New York : Oxford University Press, 2001Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 659.1 PE ST.

The advertising effect : how to change behaviour / Adam Ferrier with Jennifer Fleming.

by Ferrier, Adam | Fleming, Jennifer.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: South Melbourne, Vic. : Oxford University Press, c2014Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 659.1019 FE AD.

Strategic advertising management Larry Percy, Richard Rosenbaum-Elliott

by Percy, Larry | Elliott, Richard H.

Edition: 5th ed.Material type: book Book Publisher: Oxford (GB) : Oxford University Press, 2016Online access: eBook Availability: Items available for loan: University of Wollongong in Dubai (4). Location(s): Main Collection 659.1 PE ST.

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