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Reconnecting marketing to markets / edited by Luis Araujo, John Finch and Hans Kjellberg.
by Aráujo, Luis [Editor.] | Finch, John [Editor.] | Kjellberg, Hans [Editor.]. Material type:  Book; Format:
print
; Literary form:
Not fiction
Publisher: Oxford : Oxford University Press, 2010Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.8001 RE CO.
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Services marketing / William Chitty, Andrew Hughes, Steven D'Alessandro.
by Chitty, William | Hughes, Andrew | D'Alessandro, Steven. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: South Melbourne, Vic. : Oxford University Press, 2012Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.8 CH SE.
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Introduction to marketing : theory and practice / Adrian Palmer.
by Palmer, Adrian. Edition: 3rd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Oxford ; New York : Oxford University Press, c2012Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.8 PA IN.
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Marketing semiotics : signs, strategies, and brand value / Laura R. Oswald.
by Oswald, Laura. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Oxford ; New York : Oxford University Press, c2012Availability: Items available for loan: University of Wollongong in Dubai (2). Location(s): Main Collection 658.802 OS MA.
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The Oxford handbook of strategic sales and sales management / edited by David W. Cravens, Kenneth Le Meunier-FitzHugh, Nigel F. Piercy.
by Cravens, David W [Editor.] | Le Meunier-FitzHugh, Kenneth [Editor.] | Piercy, Nigel [Editor.]. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Oxford ; New York : Oxford University Press, 2011Other title: Strategic sales and sales management.Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.8 OX FO.
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Essentials of marketing / Paul Baines, Chris Fill, Kelly Page.
by Baines, Paul, 1973- | Fill, Chris | Page, Kelly, 1974-. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Oxford : Oxford University Press, c2013Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.8 BA ES.
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Marketing : theory, evidence, practice / Byron Sharp.
by Sharp, Byron. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: South Melbourne, Vic. : Oxford University Press, 2013Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.8 SH MA.
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Marketing research : tools & techniques / Nigel Bradley.
by Bradley, Nigel, 1958-. Edition: 3rd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Oxford : Oxford University Press, [2013?]Copyright date: ©2013Other title: Marketing research tools and techniques.Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.83 BR MA.
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Branding the nation : the global business of national identity / by Melissa Aronczyk.
by Aronczyk, Melissa. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : Oxford University Press, 2013Availability: Items available for loan: University of Wollongong in Dubai (1). Checked out (1). Location(s): Main Collection 352.7 AR BR.
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The advertising effect : how to change behaviour / Adam Ferrier with Jennifer Fleming.
by Ferrier, Adam | Fleming, Jennifer. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: South Melbourne, Vic. : Oxford University Press, c2014Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 659.1019 FE AD.
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Marketing / Paul Baines and Chris Fill.
by Baines, Paul, 1973- [author.] | Fill, Chris. Edition: 3rd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Oxford : Oxford University Press, c2014Availability: No items available Checked out (1).
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Global marketing management : changes, new challenges, and strategies / Kiefer Lee; Steve Carter
by Lee, Kiefer | Carter, S., (Steve). Edition: 3rd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Oxford : Oxford University Press, c2012Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.84 LE GL.
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Strategic marketing : creating competitive advantage / Douglas West; John Ford, and Essam Ibrahim
by West, Douglas | Ford, John | Ibrahim, Essam. Edition: 3rd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
; Audience:
Specialized;
Publisher: Oxford : Oxford University Press, 2015Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.8101 WE ST.
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Strategic advertising management Larry Percy, Richard Rosenbaum-Elliott
by Percy, Larry | Elliott, Richard H. Edition: 5th ed.Material type: Book Publisher: Oxford (GB) : Oxford University Press, 2016Online access: eBook Availability: Items available for loan: University of Wollongong in Dubai (4). Location(s): Main Collection 659.1 PE ST.
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Marketing Paul Baines, Chris Fill and Sara Rosengren
by Baines, Paul, 1973- | Fill, Chris | Rosengren, Sara. Edition: 4th ed.Material type: Book Publisher: Oxford : Oxford University Press, c2017Availability: Items available for loan: University of Wollongong in Dubai (4). Location(s): Tardis 658.8 BA MA.
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Services marketing : text and cases Vinnie Jauhari, Kirti Dutta
by Jauhari, Vinnie | Dutta, Kirti. Edition: 2nd ed. Publisher: New Delhi : Oxford University Press, c2017Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.8 JA SE.
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How brands grow : part 2 : emerging markets, services, durables, new and luxury brands Jenni Romaniuk, Byron Sharp
by Romaniuk, Jenni | Sharp, Byron. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Australia : Oxford University Press, 2016Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.827 RO HO.
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Fundamentals of marketing / Paul Baines, Chris Fill, Sara Rosengren and Paolo Antonetti
by Baines, Paul, 1973- | Fill, Chris | Rosengren, Sara | Antonetti, Paolo. Material type: Book Publisher: Oxford, UK : Oxford University Press, c2017Other title: Marketing.Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.8 BA FU.
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Services marketing William Chitty, Steven D'Alessandro, David Gray, Andrew Hughes
by Chitty, William | D'Alessandro, Steven | Gray, David | Hughes, Andrew. Edition: 2nd ed. Publisher: Ausralia : Oxford University Press, c2019Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.8 CH SE.
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Marketing Paul Baines, Chris Fill, Sara Rosengren, Paolo Antonetti
by Baines, Paul | Fill, Chris | Rosengren, Sara | Antonetti, Paolo. Edition: 5th ed.Material type: Book Publisher: Oxford : Oxford University Press, 2019Online access: Ebook Availability: Items available for loan: University of Wollongong in Dubai (2). Location(s): Main Collection 658.8 BA MA.
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