| 000 | 00760cam a2200253u 4500 | ||
|---|---|---|---|
| 007 | ta | ||
| 008 | 090512s2009 ||||||||||||||||||||eng|u | ||
| 020 | _a9780071288385 | ||
| 100 | 1 | _aCateora, Philip R. | |
| 245 | 1 | 0 |
_aInternational marketing / _cPhilip R. Cateora, Mary C. Gilly, John L. Graham. |
| 250 | _a14th ed. | ||
| 260 |
_aBoston : _bMcGraw-Hill Irwin, _cc2009. |
||
| 300 |
_axxxi, 711 p. : _bill. (chiefly col.), maps ; _c29 cm. |
||
| 500 | _aIncludes bibliographical references and indexes. | ||
| 526 | _aTBS982 MARK343 | ||
| 650 | 1 | 4 | _aExport marketing. |
| 650 | 1 | 4 | _aInternational business enterprises. |
| 700 | 1 | 0 | _aGilly, Mary C. |
| 700 | 1 | 0 | _aGraham, John L. |
| 005 | 20170126095029.0 | ||
| 001 | 31540 | ||
| 003 | UOWD | ||
| 942 | _cREGULAR | ||
| 999 |
_c13559 _d13559 |
||