000 00825pam a22002774a 4500
008 991103s2000 njua b 001 0 eng
010 _a 99056644
020 _a0130835714
040 _aDLC
_cDLC
042 _apcc
050 0 0 _aHF5823
_b.W455 2000
082 0 0 _a659.1
_221
100 1 _aWells, William,
_d1926-
245 1 0 _aAdvertising :
_bprinciples & practice /
_cWilliam Wells, John Burnett, Sandra Morarity.
250 _a5th ed.
260 _aUpper Saddle River, N.J. :
_bPrentice Hall,
_c2000.
300 _axviii, 562 p. :
_bill. (some col ;
_c28 cm.
504 _aIncludes bibliographical references and index.
650 0 _aAdvertising.
700 1 _aBurnett, John,
_d1944-
700 1 _aMoriarty, Sandra E.,
_q(Sandra Ernst)
005 20170126092955.0
001 17622
003 UOWD
942 _cREGULAR
999 _c144
_d144