000 00514cam a2200181u 4500
007 ta
008 100510s2010 ||||||||||||||||||||eng|u
020 _a9780470824498
100 1 _aTemporal, Paul.
245 1 0 _aAdvanced brand management :
_bmanaging brands in a changing world /
_cPaul Temporal.
260 _aSingapore :
_bJohn Wiley & Sons,
_cc2010.
300 _axix, 350 p ;
_c24 cm.
650 1 4 _aBrand name products
_xManagement.
005 20170126095156.0
001 32609
003 UOWD
942 _cREGULAR
999 _c14585
_d14585