| 000 | 00774cam a2200217u 4500 | ||
|---|---|---|---|
| 007 | ta | ||
| 008 | 101206s2009 ||||||||||||||||||||eng|u | ||
| 020 | _a9780230100367 | ||
| 100 | 1 | _aRoman, Kenneth. | |
| 245 | 1 | 4 |
_aThe king of Madison Avenue : _bDavid Ogilvy and the making of modern advertising / _cKenneth Roman. |
| 260 |
_aNew York : _bPalgrave Macmillan, _c2009. |
||
| 300 |
_axiv, 282 p. : _bill ; _c23 cm. |
||
| 500 | _aIncludes bibliographical references (p. [249]-271) and index. | ||
| 650 | 1 | 4 |
_aAdvertising executives _zUnited States _vBiography. |
| 650 | 4 |
_aAdvertising agencies _zUnited States _xHistory _y20th century. |
|
| 650 | 4 |
_aAdvertising _zUnited States _xHistory _y20th century. |
|
| 005 | 20170126095239.0 | ||
| 001 | 33165 | ||
| 003 | UOWD | ||
| 942 | _cREGULAR | ||
| 999 |
_c15103 _d15103 |
||