000 00930cam a2200289 a 4500
008 050804s2004 ilua b 001 0 eng d
010 _a 2005299348
020 _a0975297902
035 _a(OCoLC)ocm57069975
040 _aGO3
_cGO3
_dOCLCQ
_dOCL
_dDLC
042 _alccopycat
050 0 0 _aHF5415
_b.S3525 2004
082 0 0 _a658.8
_222
100 1 _aSchneider, Joan.
245 1 0 _aNew product launch :
_b10 proven strategies /
_cJoan Schneider with Jeanne Yocum.
260 _aDeerfield, Ill. :
_bStagnito Communications,
_c2004.
300 _axviii, 256 p. :
_bill ;
_c24 cm.
500 _a"Avoid common launch mistakes drive sales with these winning tactics."--Cover.
504 _aIncludes bibliographical references (p. [238]-244) and index.
650 0 _aNew products
_xMarketing.
650 0 _aMarketing.
700 1 _aYocum, Jeanne.
005 20170126093211.0
001 19071
003 UOWD
942 _cREGULAR
999 _c1577
_d1577