| 000 | 01076cam a22003494a 4500 | ||
|---|---|---|---|
| 008 | 100726s2010 enka b 001 0 eng d | ||
| 010 | _a 2010281332 | ||
| 015 |
_aGBB006340 _2bnb |
||
| 016 | 7 |
_a015467735 _2Uk |
|
| 020 | _a9780199556502 | ||
| 020 | _a0199556504 (hbk.) | ||
| 020 | _a0199556512 (pbk.) | ||
| 020 | _a9780199556519 (pbk.) | ||
| 035 | _a(OCoLC)ocn501395010 | ||
| 040 |
_aUKM _cUKM _dYDXCP _dBWK _dC#P _dDLC |
||
| 042 |
_aukblcatcopy _alccopycat |
||
| 050 | 0 | 0 |
_aHF5415 _b.K56 2010 |
| 082 | 0 | 4 |
_a658.8 _222 |
| 100 | 1 | _aKimmel, Allan J | |
| 245 | 1 | 0 |
_aConnecting with consumers : _bmarketing for new marketplace realities / _cAllan J. Kimmel |
| 300 |
_axvi, 333 p. : _bill. ; _c26 cm. |
||
| 504 | _aIncludes bibliographical references (p. 305-324) and index. | ||
| 650 | 0 | _aMarketing. | |
| 650 | 0 |
_aMarketing _xTechnological innovations. |
|
| 650 | 0 |
_aMarketing _vCase studies. |
|
| 035 | _a(IMchF)fol13393280 | ||
| 260 |
_aOxford : _bOxford University Press, _c2010. |
||
| 005 | 20170126095511.0 | ||
| 001 | 35198 | ||
| 003 | UOWD | ||
| 942 | _cREGULAR | ||
| 999 |
_c16989 _d16989 |
||