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008			110926n --- vleng d
245	0	0	_aSustainability matters _h[videorecording] : _bbusiness strategies for environmental leadership / _cWilliam Barnett.
505	0		_aDoes it pay to be green? How environmental practices trigger innovation. Why “greenwashing” makes for a cynical public.
520			_aWith a shift in consumer preferences toward products and services that are better for the environment, some companies today compete not only on product features and benefits but also on the environmental impact of their activities. These firms have the potential to revolutionize how business is carried out, says Professor Barnett. His research on competition among organizations and why firms win and lose found that industrial evolution is driven more by innovations developed in response to competitive threats than by explicit corporate strategies. Green businesses—particularly those cooperating with non-governmental environmental organizations or aligning their business models with government environmental policies—can steer their industries’ evolutionary path. And green companies that develop internal leaders at various levels of the organization can influence their supply chain’s business practices, further increasing their environmental impact.
650		7	_aLeadership. _2sears
650		7	_aInnovations. _2sears
260			_aMill Valley, CA : _bKantola Productions LLC, _c2010.
100			_aBarnett, William.
300			_a1 x DVD ; _c58 minutes.
650		7	_aBusiness enterprises _xEnvironmental aspects. _2sears
490	1		_aStanford executive briefings
005			20170126095612.0
001			36161
003			UOWD
942			_cDVD
999			_c17754 _d17754