000 01203cam a2200301 a 4500
008 091214s2010 enka b 001 0 eng
010 _a 2009049055
015 _aGBB021775
_2bnb
016 7 _a015483461
_2Uk
020 _a9780415558426
040 _aDLC
_cDLC
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_dCDX
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050 0 0 _aP90
_b.B6764 2010
082 0 0 _a302.23
_222
100 1 _aBranston, Gill.
245 1 4 _aThe media student's book /
_cGill Branston with Roy Stafford.
250 _a5th ed.
260 _aNew York, NY :
_bRoutledge,
_c2010.
300 _axxv, 457 p. :
_bill. (mostly col.) ;
_c25 cm.
504 _aIncludes bibliographical references and index.
650 0 _aMass media.
700 1 _aStafford, Roy.
035 _a(IMchF)fol12955239
520 _aSuitable for students of media studies, this title covers important issues facing media studies, including: approaching media texts; narrative; genres and other classifications; representations; globalisation; ideologies and discourses; the business of media; debating advertising, branding and celebrity; and, research - skills and methods.
005 20170126095641.0
001 50095
003 UOWD
942 _cREGULAR
999 _c18138
_d18138