000 00985aam a2200313 a 4500
008 070611s2010 enka b 001 0 eng
010 _a 2007930552
015 _aGBA731251
_2bnb
020 _a978-1849966757
040 _aStDuBDS
_beng
_cStDuBDS
_dUk
042 _aukblsr
050 0 0 _aHF5415.155
_b.S72 2007
082 0 4 _a658.5
_222
100 1 _aStark, John,
_d1948-
245 1 0 _aGlobal product :
_bstrategy, product lifecycle management and the billion customer question /
_cJohn Stark.
260 _aLondon :
_bSpringer,
_c2010.
300 _axiii, 215 p. :
_bill. ;
_c24 cm.
490 0 _aDecision engineering
504 _aIncludes bibliographical references (p. [209]) and index.
650 0 _aProduct life cycle.
650 0 _aProduct management.
650 0 _aExport marketing.
690 7 _aManagement and Business Studies.
_2blcoll
700 _aRoy, Rajkumar,
_eSeries editor.
005 20170126095720.0
001 50657
003 UOWD
942 _cREGULAR
999 _c18595
_d18595