000 | 01820nam a2200229 a 4500 | ||
---|---|---|---|
245 | 1 | 0 |
_aBusiness communication / _cMarie Flatley; Kathryn Rentz; Paula Lentz. |
008 | 120402n 000 0 eng d | ||
260 |
_aNew York : _bMcGraw-Hill/Irwin, _c2012. |
||
100 | _aFlatney, Marie. | ||
300 |
_axvi, 347 p. : _bcol. ill. ; _c28 cm. |
||
020 | _a9780073403168 | ||
505 | 0 | _aPart One: UNDERSTANDING BUSINESS COMMUNICATION Chapter 1 Communicating in the Workplace Part Two: MASTERING WRITING AND PRESENTATION BASICS Chapter 2 Understanding the Writing Process and the Main Forms of Business Messages Chapter 3 Using Visuals in Written and Oral Communication Chapter 4 Using an Appropriate Style Part Three: WRITING EFFECTIVE MESSAGES Chapter 5 Writing Good-News and Neutral Messages Chapter 6 Writing Bad-News Messages Chapter 7 Writing Persuasive Messages and Proposals Part Four: WRITING EFFECTIVE REPORTS Chapter 8 Researching and Writing Reports Chapter 9 Writing Short Reports Part Five: USING ORAL AND JOB-SEARCH SKILLS Chapter 10 Communicating Orally Chapter 11 Communicating in the Job Search Supplementary Chapters (On-line) Supplementary A Formatting Letters, Memos, and Reports Supplementary B Correctness of Communication Supplementary C Cross-Cultural Communication Supplementary D The Long Report Supplementary E Documentation of Sources. | |
700 | _aRentz, Kathryn. | ||
700 | _aLentz, Paula. | ||
520 | _aProvides both student and instructor with the tools needed to navigate through the complexity of the modern business communication environment. This title includes realistic examples that are both consumer- and business-oriented. | ||
650 | 7 |
_aBusiness communication. _2sears |
|
250 | _a2nd ed. | ||
005 | 20170126095729.0 | ||
001 | 50786 | ||
003 | UOWD | ||
942 | _cREGULAR | ||
999 |
_c18723 _d18723 |