000			01323cam a22002178a 4500
999			_c19003 _d19003
001			51177
010			_a 2011041810
020			_a9781452206257 (pbk. : acid-free paper)
040			_aDLC
082	0	0	_a302.23
100	1		_aPotter, W. James. _943117
245	1	0	_aMedia literacy / _cW. James Potter.
250			_a6th ed.
260			_aThousand Oaks, Calif. : _bSage Publications, _c2013.
300			_axxi, 423 [106] p. : _bill. ; _c23 cm.
504			_aIncludes bibliographical references and index.
520			_aPotter (media, U. of California at Santa Barbara) leads students through key aspects of developing media literacy: understanding audiences; media industries; news, advertising, entertainment, and interactive media content; the effects of the media; and key issues like ownership of the media, violence in the media, and how money is driving the development of sports. This edition has a new section on emerging issues like blogging, social media, and how to assess credibility in the new media environment; more on social media; new coverage of threats to privacy and piracy; and two new techniques for students to increase their personal media literacy.
650		0	_aMedia literacy. _919885
856			_uhttps://uowd.box.com/s/ngio56k6h1k1xl0pde6quxn39jvx91ii _zLocation Map
942			_cREGULAR _2ddc