000 01082pam a2200313 a 4500
008 081103s2010 njua b 001 0 eng|d
015 _aGBA8D0790
_2bnb
020 _a9780137006694 (pbk.)
_c£48.99
020 _a0137006691 (pbk.)
_c£48.99
040 _aStDuBDS
_beng
_cStDuBDS
_dUk
042 _aukblcatcopy
082 0 4 _a658.8
_222
100 1 _aKotler, Philip.
245 1 0 _aPrinciples of marketing.
250 _a13th ed., Global ed.
_bPhilip Kotler, Gary Armstrong
260 _aUpper Saddle River, N.J. :
_bPrentice Hall ;
_aLondon :
_bPearson Education [distributor],
_c2010.
300 _a1 v. 637 p. (various pagings) :
_bill. (chiefly col.) ;
_c28 cm.
500 _aPrevious ed.: Upper Saddle River, N.J.: Pearson Prentice Hall, 2008.
504 _aIncludes bibliographical references and index.
500 _aFormerly CIP.
_5Uk
650 0 _aMarketing.
690 7 _aManagement and Business Studies.
_2blcoll
700 1 _aArmstrong, Gary
_q(Gary M.)
035 _a(Uk)014821103
005 20170126095943.0
001 53070
003 UOWD
942 _cREGULAR
999 _c20460
_d20460