000			01488cam a2200409 a 4500
008			031208s2004 enk 001 0 eng
010			_a2003022065
015			_aGBA3-W4518
020			_a0749433817
040			_aStDuBDS _beng _cStDuBDS _dUk _dDLC _dAUC
042			_apcc
043			_ae-uk---
050	0	0	_aHD59 _b.P795 2003
082	0	4	_a659.2 _221
082	0	0	_a659.2 _222
082	0	4	_a659.2 _222
089	0		_a659.2/68
245	0	0	_aPublic relations in practice / _cedited by Anne Gregory.
250			_a2nd ed.
260			_aLondon : _bKogan Page, _c2004.
300			_axiv, 210 p. : _bill. ; _c24 cm.
440		0	_aPR in practice series
500			_aPrevious ed.: 1996.
500			_aIncludes index.
500			_aPublished in association with the Institute of Public Relations.
504			_aIncludes bibliographical references and index.
650		0	_aPublic relations.
700	1		_aGregory, Anne.
710	2		_aInstitute of Public Relations.
035			_a(AuCNLKIN)000025006924
526	0		_aMMC930; MMC931; MMC932; MMC933 _5UOWD
520			_aThe role of the public relations practitioner is becoming ever more demanding. Even those entering the profession are expected to already possess sophisticated skills. Public Relations in Practice helps develop these skills by looking at the key functional areas of public relations from the practitioner's point of view.
005			20170126100033.0
001			53741
003			UOWD
942			_cREGULAR
999			_c21018 _d21018