000			01510pam a2200301 a 4500
999			_c21235 _d21235
001			54095
010			_a 2007049270
020			_a9781782390398
020			_a1591841984
040			_aDLC
082	0	0	_a338.761004/092
100	1		_aKahney, Leander. _932698
245	1	0	_aInside Steve's brain / _cLeander Kahney.
250			_aexpanded edition.
260			_aLondon : _bAtlantic Book, _c2012.
300			_a310 p. ; _c19 cm.
504			_aIncludes bibliographical references (p. [271]-283) and index.
505	0		_aFocus: how saying "no" saved Apple -- Despotism: Apple's one man focus group -- Perfectionism: product design and the pursuit of excellence -- Elitism: hire only "A" players, fire the bozos -- Passion: putting a ding in the universe -- Inventive spirit: where does the innovation come from? -- Case study: how it all came together with the iPod -- Total control: the whole widget.
520			_aDiscusses the personality and career path of Steve Jobs, co-founder of Apple Computer, Inc., and examines how by utilizing his colorful personality traits and principles in his business models, he became a self-made millionaire.
521	2		_aAdult
521	2		_aAdult.
600	1	0	_aJobs, Steven, _d1955- _940410
600	1	7	_aJobs, Steven, _d1955- _2sears _940410
650		0	_aComputer industry _zUnited States. _951243
650		7	_aComputer industry _zUnited States. _951243
856			_uhttps://uowd.box.com/s/voi1l0hzdxefb6h2nsi3g137q5lpq5h8 _zLocation Map
942			_cREGULAR _2ddc