000 | 00963cam a22003138i 4500 | ||
---|---|---|---|
008 | 130208s2013 nyu b 001 0 eng | ||
010 | _a 2013004842 | ||
020 | _a9780393733860 | ||
040 |
_aDLC _beng _cDLC _erda |
||
042 | _apcc | ||
050 | 0 | 0 |
_aHF5823 _b.F43 2013 |
082 | 0 | 0 |
_a659.1 _223 |
100 | 1 |
_aFelton, George, _d1947- |
|
245 | 1 | 0 |
_aAdvertising : _bconcept and copy / _cGeorge Felton. |
250 | _a3rd ed. | ||
264 | 1 |
_aNew York : _bW.W. Norton & Company, _c2013 |
|
263 | _a1308 | ||
300 |
_a320 p. : _bill. (chiefly col.) ; _c28 cm. |
||
336 |
_atext _2rdacontent |
||
338 |
_avolume _2rdacarrier |
||
504 | _aIncludes bibliographical references and index. | ||
650 | 0 | _aAdvertising. | |
035 | _a17618692 | ||
520 | _aThe new edition of a classic text about advertising creativity: how to find great ideas and express them freshly and powerfully. | ||
005 | 20170126100153.0 | ||
001 | 54963 | ||
003 | UOWD | ||
942 | _cREGULAR | ||
999 |
_c21934 _d21934 |