000			01458pam a2200385 a 4500
008			051006s2007 njua b 001 0 eng
010			_a 2005029392
020			_a9780131869608 (trade : alk. paper)
020			_a0131869604 (trade : alk. paper)
035			_a(OCoLC)ocm61879739
040			_aDLC _cDLC _dYDX _dBAKER _dDLC _dICrlF
042			_apcc
050	0	0	_aHF5415.32 _b.S35 2007
082	0	0	_a658.8/342 _222
100	1		_aSchiffman, Leon G.
245	1	0	_aConsumer behavior / _cLeon G. Schiffman, Leslie Lazar Kanuk.
250			_a9th ed.
260			_aUpper Saddle River, N.J. : _bPearson/Prentice Hall, _cc2007.
300			_a1 v. (various pagings) : _bill. (some col ; _c26 cm.
504			_aIncludes bibliographical references and indexes.
520			_aProvides a comprehensive overview of consumer behavior, discussing consumer research; market segmentation; consumer motivation, personality, perception, and attitude; reference groups; the decision making process; and other related topics.
521	2		_aAdult _bFollett Library Resources.
526			_aMARK217 MARK936
650		0	_aConsumer behavior.
650		0	_aMotivation research (Marketing)
650		7	_aConsumers. _2sears.
650		7	_aMotivation (Psychology) _2sears.
650		7	_aMarketing. _2sears.
700	1		_aKanuk, Leslie Lazar.
856			_uhttp://www.prenhall.com/schiffman
005			20170126093304.0
001			19717
003			UOWD
942			_c3DAY
999			_c2215 _d2215