000 02444cam a2200241 a 4500
999 _c22966
_d22966
001 56129
010 _a 2012028112
020 _a9781433115851 (hbk. : alk. paper)
020 _a9781433115844 (pbk. : alk. paper)
020 _a9781453908358 (e-book)
040 _aDLC
082 0 0 _a302.23
100 1 _aGrosswiler, Paul.
_943026
245 1 0 _aOld new media :
_bfrom oral to virtual environments /
_cPaul Grosswiler.
260 _aNew York :
_bPeter Lang,
_cc2013.
300 _aix, 333 p. ;
_bill. :
_c23 cm.
504 _aIncludes bibliographical references (p. [295]-315) and index.
520 _aTaking a media ecology perspective to examine the historical transitions from oral to literate, print, electronic and virtual media environments, this book includes theoretical chapters and case studies in five areas: media ecology; critical media theory; freedom of expression; Eastern thought; and the body and the media environment.
520 _aOld New Media examines how the introduction of a new medium threatens those accustomed to the old media environment. Taking a media ecology perspective to examine the historical transitions from oral to literate, print, electronic and virtual media environments, the book includes theoretical chapters and case studies in five areas: media ecology; critical media theory; freedom of expression; Eastern thought; and the body and the media environment. The book argues against the newness of each new medium, which is often associated with unprecedented technological change, stating that the patterns of change identified with the most recent smartphone or computer are related to the patterns of change in human perception and social affairs that accompany the electronic media environment. It cautions against condemning the new medium with technological horror as the cause of all of our problems or celebrating it as the technological sublime that will cure all our social ills. If we are aware that media are extensions of the human, we can overcome the alienation and shock they cause, and be sensitive to the fluid boundaries between the human and the technological. The book ends by discussing how new media environments disrupt the balance in our lives and suggests strategies to help restore that balance.
650 0 _aMass media
_xTechnological innovations.
_912316
856 _uhttps://uowd.box.com/s/02a1atjudigo87adbco1r0l77npmrf97
_zLocation Map
942 _cREGULAR
_2ddc