000			01855cam a2200253 a 4500
999			_c23794 _d23794
001			57086
010			_a 2011045377
020			_a9780071317955
020			_a0073403180 (alk. paper)
040			_aDLC
082	0	0	_a651.7
100	1		_aLocker, Kitty O. _93101
245	1	0	_aBusiness and administrative communication / _cKitty O. Locker, Donna S. Kienzler.
250			_a10th ed.
260			_aNew York : _bMcGraw-Hill/Irwin, _cc2013.
300			_axxxiv, 729 p. ; _bcol. ill. : _c28 cm.
504			_aIncludes bibliographical references and indexes.
520			_aThe tenth edition of Business and Administrative Communication is a true leader in the business communication field. It is described as flexible, specific, interesting, comprehensive, and up-to-date. Unique among business communications textbooks, it focuses on the rhetorical emphases of audience, purpose, and context to allow communicators to shape their messages more appropriately to all channels and for all purposes. Beyond covering the broad scope of topics in all forms of business communication, this text uses a student-friendly writing style and strong design elements to hold students' attention. Real-world examples and real business applications underscore the relevance and importance of the material to the business communication students' academic and career work. The tenth edition also conveys the best possible advice to students through its research base; the author's reputation as a contributor to this field of study lends an even greater element of “teachability” and relevance to this market-leading title.
650		0	_aBusiness communication. _9176
650		0	_aCommunication in management. _961636
700	1		_aKienzler, Donna S. _93104
856			_uhttps://uowd.box.com/s/afezpbnr4ti32pyi9u57kxzce241k1k9 _zLocation Map
942			_cREGULAR _2ddc