000 01567nam a22002418a 4500
999 _c24848
_d24848
001 58311
010 _a 2014005755
020 _a9781452276564
040 _aDLC
082 0 0 _a650.072
100 1 _aPolonsky, Michael J.
_961253
245 1 0 _aDesigning and managing a research project :
_ba business student's guide /
_cMichael Jay Polonsky, David Scott Waller
250 _a3rd ed.
260 _aLos Angeles :
_bSAGE,
_c2015.
300 _axv, 330 p. :
_bcol, ill. ;
_c26 cm.
500 _aRevised edition of the authors' Designing and managing a research project published in 2005.
504 _aIncludes bibliographical references and index.
520 _aDesigning and Managing a Research Project: A Business Student's Guide, Third Edition is a practical, step-by-step guide that shows business students how to successfully conduct a research project, from choosing the topic to presenting the results. Michael Jay Polonsky and David Scott Waller have applied their many years of experience in supervising student projects to provide examples of actual research problems and to offer practical solutions. Unique to this book is the inclusion of chapters on topics such as supervision, group work and ethics, and both qualitative and quantitative data analysis, with links provided to a range of online resources, as well as examples from student projects.
650 0 _aBusiness
_xResearch
_xMethodology
_9482
700 1 _aWaller, David S.
_961254
856 _uhttps://uowd.box.com/s/c3rz687ewty5io9iy1243qaqy2cx9be6
_zLocation Map
942 _cREGULAR
_2ddc