000			03225cam a22003978a 4500
008			140515s2014 enk 001 0 eng
010			_a 2014017637
020			_a9781405139687
020			_z9781118740927 (ebk)
020			_z9781118740873 (ebk)
040			_aDLC _beng _cDLC
042			_apcc
050	0	0	_aHD62.4 _b.C626 2014
082	0	0	_a658.4/012 _223
084			_aBUS019000 _2bisacsh
100	1		_aCollis, David
245	1	0	_aInternational strategy : _bcontext, concepts and implications _cDavid Collis
263			_a1408
260			_aWest Sussex : _bJohn Wiley and Sons, Inc., _cc2014.
300			_axv, 374 p. : _bill. ; _c25 cm.
500			_aIncludes index.
520			_a"This book is designed for every student who will be involved in managing and advising companies that compete internationally or face international competitors. Designed around the course at Harvard Business School, Collis' new text takes the firm which operates across borders as a unit of analysis and the senior manager in a multinational as the typical decision-maker. Illustrated with examples from companies of all sizes from around the globe, this text provides students with the means to navigate their way through the decisions they will face and formulate an effective business strategy. This is a much-needed guide to the common strategic issues that arise when firms compete internationally"-- _cProvided by publisher.
520			_a"Guide to the generic strategic issues that arise when firms compete internationally. Designed for every student who will be involved in managing and advising companies that compete internationally or face international competitors. Takes the firm which operates across borders as a unit of analysis and the senior manager in a multinational as the typical decision-maker. Illustrated with examples from companies of all sizes from around the globe"-- _cProvided by publisher.
505	8		_aMachine generated contents note: Acknowledgments Preface Introduction Motivation and definition - What is international strategy? PART ONE. The Context Facing International Firms 1 The Ubiquity and Importance of International Competition 2 Why Do Firms Go International? PART TWO. Conceptual Framework: What Is Different about International Strategy? 3 What Is Distinctively Different about International Strategy? 4 What Is Uniquely Strategic about International Strategy? 5 Generic International Strategies 6 Choice of Generic International Strategy PART THREE. Managerial Implications 7 What Product? 8 Which Country? 9 Where Locate? 10 How Organize? 11 The Modern Multinational: Is There One Best Strategy? Are We All Transnational Now? About the Author Index.
650		0	_aInternational business enterprises _xManagement
650		0	_aStrategic planning
650		0	_aStrategic alliances (Business)
650		0	_aCompetition
650		7	_aBUSINESS & ECONOMICS / Decision-Making & Problem Solving _2bisacsh
776	0	8	_iOnline version: _aCollis, David J. _tInternational strategy _dWest Sussex : John Wiley and Sons, Inc., 2014 _z9781118740873 _w(DLC) 2014019537
035			_a(IMchF)fol15228686
005			20170126100609.0
001			58918
003			UOWD
942			_cREGULAR
999			_c25219 _d25219