000 | 01198cam a22002174a 4500 | ||
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999 |
_c26156 _d26156 |
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001 | 60139 | ||
010 | _a 2011009534 | ||
020 | _a9780273745471 | ||
040 | _aDLC | ||
082 | 0 | 0 | _a658.4/012 |
100 | 1 |
_aKoch, Richard _940828 |
|
245 | 1 | 4 |
_aThe Financial Times guide to strategy : _bhow to create, pursue and deliver a winning strategy _cRichard Koch |
250 | _a4th ed. | ||
260 |
_aHarlow, England ; _aNew York : _bFinancial Times Prentice Hall/Pearson, _cc2011. |
||
300 |
_axiv, 376 p. : _bill. ; _c24 cm. |
||
504 | _aIncludes bibliographical references (p. 364-368) and index. | ||
520 | _aThe FT Guide to Strategy is your unbeatable reference on strategy. It offers an incisive overview of both corporate level and business unit level strategy, an A to Z of the world's 146 leading strategic thinkers and introduces the key strategic tools and techniques you need to develop your own strategy. In one engaging read itleads you through each critical step in creating, delivering and understanding successful strategy. This is the smartest and most readable strategy guide available anywhere. | ||
526 | 0 | _aTBS921, MGNT910 | |
650 | 0 |
_aStrategic planning _9318 |
|
942 |
_cREGULAR _2ddc |