| 000 | 01223cam a2200325 a 4500 | ||
|---|---|---|---|
| 008 | 140522s2014 nyu b 001 0 eng | ||
| 010 | _a 2014012238 | ||
| 020 | _a9781433123474 | ||
| 020 | _a9781433123467 (pbk. : alk. paper) | ||
| 020 | _z9781453913680 (e-book) | ||
| 040 |
_aDLC _beng _cDLC _dDLC |
||
| 042 | _apcc | ||
| 050 | 0 | 0 |
_aHD59 _b.P789 2014 |
| 082 | 0 | 0 |
_a659.2 _223 |
| 245 | 0 | 0 |
_aPublic relations case studies from around the world _ceditors Judy VanSlyke Turk, Jean Valin, John Paluszek |
| 260 |
_aNew York : _bPeter Lang, _cc2014. |
||
| 300 |
_axx, 351 p. : _bill. ; _c23 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aPublic relations _vCase studies |
|
| 650 | 0 |
_aOrganizational behavior _vCase studies |
|
| 700 | 1 |
_aVanSlyke Turk, Judy, _eEdited by |
|
| 700 | 1 |
_aValin, Jean, _d1955-, _eEdited by |
|
| 700 | 1 |
_aPaluszek, John, _eEdited by |
|
| 035 | _a(IMchF)fol15247243 | ||
| 520 | _aIncludes case studies that represent an impressive scope of public relations practice - from public diplomacy to corporate social responsibility to community relations to tourism to fundraising. | ||
| 005 | 20170126100736.0 | ||
| 001 | 60360 | ||
| 003 | UOWD | ||
| 942 | _cREGULAR | ||
| 999 |
_c26371 _d26371 |
||