000 | 02229cam a2200229Ki 4500 | ||
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999 |
_c26461 _d26461 |
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001 | 60452 | ||
020 | _a9780133551075 | ||
040 | _aBTCTA | ||
082 | 0 | 0 | _a006.312 |
100 | 1 |
_aDelen, Dursun _936891 |
|
245 | 1 | 0 |
_aReal-world data mining : _bapplied business analytics and decision making _cDursun Delen |
300 |
_axiv, 273 p. : _bill. ; _c24 cm. |
||
490 | 1 | _aFT Press Analytics | |
500 | _aIncludes bibliographical references and index. | ||
505 | 0 | _aForeword viii Chapter 1: Introduction to Analytics 1 Chapter 2: Introduction to Data Mining 31 Chapter 3: The Data Mining Process 67 Chapter 4: Data and Methods in Data Mining 93 Chapter 5: Data Mining Algorithms 141 Chapter 6: Text Analytics and Sentiment Analysis 183 Chapter 7: Big Data Analytics 231 Index 265. | |
520 | _aUse the latest data mining best practices to enable timely, actionable, evidence-based decision making throughout your organization! Real-World Data Mining demystifies current best practices, showing how to use data mining to uncover hidden patterns and correlations, and leverage these to improve all aspects of business performance. Drawing on extensive experience as a researcher, practitioner, and instructor, Dr. Dursun Delen delivers an optimal balance of concepts, techniques and applications. Without compromising either simplicity or clarity, he provides enough technical depth to help readers truly understand how data mining technologies work. Coverage includes: processes, methods, techniques, tools, and metrics; the role and management of data; text and web mining; sentiment analysis; and Big Data integration. Throughout, Delen's conceptual coverage is complemented with application case studies (examples of both successes and failures), as well as simple, hands-on tutorials. Real-World Data Mining will be valuable to professionals on analytics teams; professionals seeking certification in the field; and undergraduate or graduate students in any analytics program: concentrations, certificate-based, or degree-based. | ||
526 | _aMBAS904 | ||
650 | 0 |
_aData mining _9312 |
|
650 | 0 |
_aBig data _92241 |
|
856 |
_uhttps://uowd.box.com/s/5tfcyofz1iagzl63whqgic1sfxmdzuij _zLocation Map |
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942 |
_cREGULAR _2ddc |