000 01576nam a22003015i 4500
008 140922s2014 inu 000 0 eng
010 _a 2014952168
020 _a9780133481501
040 _aDLC
_beng
_erda
_cDLC
042 _apcc
100 1 _aLin, Nathaniel
245 1 0 _aApplied business analytics :
_bintegrating business process, big data, and advanced analytics
_cNathaniel Lin
263 _a1412
264 1 _aNew Jersey :
_bPearson,
_cc2015.
300 _axxvi, 294 p. :
_bill. ;
_c24 cm.
336 _atext
_2rdacontent
337 _aunmediated
_2rdamedia
338 _avolume
_2rdacarrier
035 _a18311793
520 _aBridge the gap between analytics and execution, and actually translate analytics into better business decision-making! Now that you've collected data and crunched numbers, Applied Business Analytics reveals how to fully apply the information and knowledge you've gleaned from quants and tech teams. Nathaniel Lin explains why "analytics value chains" often break due to organizational and cultural issues, and offers "in the trenches" guidance for overcoming these obstacles. You'll discover why a special breed of "analytics deciders" is indispensable for any organization that seeks to compete on analytics… how to become one of those deciders… and how to identify, foster, support, empower, and reward others to join you.
650 7 _aInformation visualization
_2sears
650 7 _aVisual analytics
_2sears
650 7 _aBig data
_2sears
005 20170126100752.0
001 60578
003 UOWD
942 _cREGULAR
999 _c26581
_d26581