000 | 02340nam a22003498a 4500 | ||
---|---|---|---|
008 | 150226s2015 mau 000 0 eng | ||
010 | _a 2014042017 | ||
020 | _a9781422142011 | ||
040 |
_aDLC _beng _cDLC |
||
042 | _apcc | ||
050 | 0 | 0 |
_aHF5548.32 _b.W3624 2015 |
082 | 0 | 0 |
_a658.8/72 _223 |
084 |
_aBUS090000 _aBUS025000 _aBUS041000 _aBUS069000 _2bisacsh |
||
100 | 1 | _aWang, Ray R. | |
245 | 1 | 0 |
_aDisrupting digital business : _bcreate an authentic experience in the peer-to-peer economy _cR "Ray" Wang |
263 | _a1505 | ||
260 |
_aBoston : _bHarvard Business Review Press, _cc2015. |
||
300 |
_a191 p. ; _c22 cm. |
||
520 | _aCompanies succeeding in the digital era have done so not just because of their technology but also because of their understanding of what it takes to build an organization in a digital age. From building a culture of digital DNA to an understanding of what's required to succeed in new business models. Given we no longer sell products or deliver on services, the world of digital requires us to focus on experiences and outcomes. We move from selling products to keeping brand promises. Organizations usually react to change by denying, delaying, and disparaging. But that's a recipe for failure. As with past transformations, organizations must prepare to move ahead of these social, organizational, and technology shifts or be left behind as digital business disruption becomes a necessity. Ray Wang provides a different approach--at once, insightful and practical. By observing the march of technological progress over the past few decades, Wang analyzes the trends that businesses must pay attention and how they should react to them. Those trends, when taken seriously, require a new way of thinking about business. | ||
650 | 0 | _aElectronic commerce | |
650 | 0 |
_aTechnological innovations _xManagement |
|
650 | 0 |
_aBusiness enterprises _xTechnological innovations |
|
650 | 7 |
_aBUSINESS & ECONOMICS / E-Commerce / General (see also COMPUTERS / Electronic Commerce) _2bisacsh |
|
650 | 7 |
_aBUSINESS & ECONOMICS / Entrepreneurship _2bisacsh |
|
650 | 7 |
_aBUSINESS & ECONOMICS / Management _2bisacsh |
|
650 | 7 |
_aBUSINESS & ECONOMICS / Economics / General _2bisacsh |
|
035 | _a(IMchF)fol15603851 | ||
005 | 20170126100756.0 | ||
001 | 60638 | ||
003 | UOWD | ||
942 | _cREGULAR | ||
999 |
_c26637 _d26637 |