| 000 | 02321nam a2200325 i 4500 | ||
|---|---|---|---|
| 008 | 150525t20152015enka f 000 0 eng d | ||
| 020 | _a9781447165897 | ||
| 040 |
_aNWU _beng _cNWU _erda |
||
| 082 | 0 | 4 |
_a658.4062 _223 |
| 089 | 0 | _a658.4062/26 | |
| 245 | 0 | 4 |
_aThe handbook of service innovation / _cRenu Agarwal ... et al., editors |
| 264 | 1 |
_aLondon : _bSpringer, _cc2015. |
|
| 300 |
_axl, 842 p. : _bill. ; _c25 cm. |
||
| 336 |
_atext _2rdacontent. |
||
| 337 |
_aunmediated _2rdamedia. |
||
| 338 |
_avolume _2rdacarrier. |
||
| 504 | _aIncludes bibliographical references. | ||
| 650 | 0 |
_aService industries _xTechnological innovations _vHandbooks, manuals, etc. |
|
| 650 | 0 |
_aResearch, Industrial _vHandbooks, manuals, etc. |
|
| 700 | 1 |
_aAgarwal, Renu, _eEditor |
|
| 700 | 1 |
_aSelen, Willem, _eEditor |
|
| 700 | 1 |
_aRoos, Goran, _eEditor |
|
| 520 | _aBrining together some of the world's leading thinkers, academics and professionals to provide practitioners, students and academicians with comprehensive insights into implementing effective service innovation. This book presents service innovation as a complex concept that exists and occurs at a systemic level, and across various service verticals - health, education, tourism, hospitality, telecommunications, retail. Addressing contemporary issues in service innovation it encompass both conceptual and applied contributions. Featuring a select number of case studies across several growth service industries, this book also includes examples of failed service innovation attempts in order to demonstrate a balanced view of the subject and to make clear the pitfalls to be avoided. Culminating in a suggested step-by-step guide to enable service organization's managers to understand and implement the concepts of service innovation and manage its evolutionary processes effectively, this book will prove a valuable resource to a wide-reaching audience including researchers, practitioners, managers, and students who aspire to create a deeper scientific foundation for service design and engineering, service experience and marketing, and service management and innovation. | ||
| 650 | 7 |
_aBusiness & Economics / Industrial Management _2sears |
|
| 700 |
_aGreen, Roy, _eEditor |
||
| 005 | 20170126100820.0 | ||
| 001 | 60950 | ||
| 003 | UOWD | ||
| 942 | _cREGULAR | ||
| 999 |
_c26948 _d26948 |
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