| 000 | 01559nam a2200277 a 4500 | ||
|---|---|---|---|
| 999 |
_c27514 _d27514 |
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| 001 | nam a22 7a 4500 | ||
| 020 | _a9781473704855 | ||
| 082 | _a658.0072 QU BU | ||
| 100 |
_aQuinlan, Christina _9479 |
||
| 245 | 1 | 0 |
_aBusiness research methods _cChristina Quinlan, Barry J. Babin, Jon Carr, Mitch Griffin, William G. Zikmund |
| 250 | _a1st ed. | ||
| 260 |
_aAndover, Hampshire, UK : _bSouth-Western Cengage Learning, _cc2015. |
||
| 300 |
_axxvii, 489 p. : _bcol. ill ; _c24 cm. |
||
| 520 | _aChristina Quinlan joins William Zikmund, Barry Babin, Jon Carr and Mitch Griffin in this new first edition of Business Methods, which combines the qualitative and holistic approaches found in Christina Quinlan's texts with the quantitative and advanced methods of William Zikmund's.This is a comprehensive and interesting text that is essential reading for any business student taking a research methods module. Each stage of the research process is considered, including ethics and philosophical frameworks. | ||
| 526 | _aOPS922, MGNT925, MGNT922 | ||
| 650 | 7 |
_aManagement _vResearch _93016 |
|
| 650 | 7 |
_aBusiness _vResearch _93015 |
|
| 650 | 7 |
_aBusiness _vResearch _vMethodology _94022 |
|
| 700 |
_aBabin, Barry _9483 |
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| 700 |
_aCarr, John _9484 |
||
| 700 |
_aGriffin, Mitch _9485 |
||
| 700 |
_aZikmund, William G. _9486 |
||
| 856 |
_uhttps://uow.primo.exlibrisgroup.com/permalink/61UOW_INST/otb3u8/cdi_askewsholts_vlebooks_9781473728370 _zEbook |
||
| 856 |
_uhttps://uowd.box.com/s/6igcfsas55nbj6zxnvmpsy7oar439agv _zLocation Map |
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| 942 |
_c3DAY _2ddc |
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