| 000 | 01291pam a2200349 a 4500 | ||
|---|---|---|---|
| 008 | 061221s2007 nju 001 0 eng | ||
| 010 | _a 2006102241 | ||
| 020 | _a9780470113455 (cloth : alk. paper) | ||
| 020 | _a0470113456 (cloth : alk. paper) | ||
| 040 |
_aDLC _cDLC _dDLC _dICrlF |
||
| 050 | 0 | 0 |
_aHF5415.1265 _b.S393 2007 |
| 082 | 0 | 0 |
_a658.8/72 _222 |
| 100 | 1 | _aScott, David Meerman. | |
| 245 | 1 | 4 |
_aThe new rules of marketing and PR : _bhow to use news releases, blogs, podcasting, viral marketing & online media to reach your buyers directly / _cDavid Meerman Scott. |
| 246 | 1 | 8 | _aNew rules of marketing & PR |
| 260 |
_aHoboken, NJ : _bWiley, _cc2007. |
||
| 300 |
_axxvii, 275 p ; _c23 cm. |
||
| 500 | _aSpine title: New rules of marketing & PR. | ||
| 500 | _aIncludes index. | ||
| 510 | 0 | _aPub Weekly. | |
| 510 | 0 | _aChoice. | |
| 520 | _aOffers practical advice on utilizing web based tools to market products, including blogs, wikis, forums, podcasts, social networking sites and more. | ||
| 521 | 2 |
_aAdult _bFollett Library Resources. |
|
| 650 | 0 | _aInternet marketing. | |
| 650 | 0 | _aPublic relations. | |
| 650 | 7 |
_aInternet marketing. _2sears. |
|
| 650 | 7 |
_aPublic relations. _2sears. |
|
| 005 | 20170126093350.0 | ||
| 001 | 20276 | ||
| 003 | UOWD | ||
| 942 | _cREGULAR | ||
| 999 |
_c2767 _d2767 |
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