| 000 | 01339cam a2200313 a 4500 | ||
|---|---|---|---|
| 008 | 150122s2015 paua b 001 0 eng | ||
| 010 | _a 2014050229 | ||
| 020 | _a9781466681392 | ||
| 020 | _z9781466681408 (ebook : alk. paper) | ||
| 040 |
_aDLC _beng _cDLC _dDLC |
||
| 042 | _apcc | ||
| 043 |
_af------ _aa------ |
||
| 050 | 0 | 0 |
_aHF5415.33.I73 _bI85 2015 |
| 082 | 0 | 0 |
_a658.8/4091767 _223 |
| 245 | 0 | 0 |
_aIslamic perspectives on marketing and consumer behavior : _bplanning, implementation, and control _cBikramjit Rishi |
| 260 |
_aHershey, PA : _bBusiness Science Reference, an imprint of IGI Global, _cc2015. |
||
| 300 |
_axxi, 389 p. : _bill. ; _c26 cm. |
||
| 504 | _aIncludes bibliographical references (p. 334 -376) and index. | ||
| 520 |
_a"This book brings together the best practices for entry and expansion of global brands into Islamic countries and is an essential reference source for professionals looking to incorporate the laws and practices of Islam into the global presence of their company"-- _cProvided by publisher. |
||
| 650 | 0 |
_aConsumer _xResearch _zIslamic countries |
|
| 650 | 0 |
_aMarketing _zIslamic countries |
|
| 650 | 0 |
_aConsumer behavior _zIslamic countries |
|
| 035 | _a(IMchF)fol15551200 | ||
| 100 | _aRishi, Bikramjit | ||
| 005 | 20170126100933.0 | ||
| 001 | 62514 | ||
| 003 | UOWD | ||
| 942 | _cREGULAR | ||
| 999 |
_c27884 _d27884 |
||