000 01892nam a2200229 a 4500
999 _c28870
_d28870
020 _a9780198705116
082 _a330 FU IN
100 _aFurseth, Peder Inge
_946383
245 1 0 _aInnovation in an advanced consumer society :
_bvalue-driven service innovation
_cPeder Inge Furseth and Richard Cuthbertson
260 _aOxford :
_bOxford University Press,
_cc2016.
300 _ax, 190 p. :
_bill. ;
_c24 cm.
520 _aThis book aims to develop innovation theory by focusing on innovation in a consumer society. In an advanced consumer society, services dominate and are provided through digital as well as physical channels by local, national and global firms. This book aims to identify the ways in which value can be increased for all stakeholders through both incremental and disruptive innovation. When interacting with leading businesses, there is a common acceptance that we need a better understanding of how to innovate in a service economy. Today, most advanced economies are service and knowledge based, accounting for about 70 percent of GDP. OECD reports document a considerable knowledge gap related to service innovation.
650 7 _aTechnological innovations
_xManagement
_912016
650 7 _aOrganizational change
_9300
650 7 _aEconomic value added
_946384
650 7 _aBusiness and Management
_91263
700 _aCuthbertson, Richard
_946385
856 _uhttps://uowd.box.com/s/eowwpl5lbn8hekot1p9aacupesgnl9bs
_zLocation Map